Fenway news and Ryan diss
BC and the Red Sox sports marketing arm the Fenway Sports Group announced an extension of their current agreement. The new deal continues the relationship for another 12 years and beefs up BC’s account team. No one has disclosed the amount of revenue generated by the new deal but I imagine both parties must be pretty excited to agree to something of this length. In my interview with Steve Novak I sent him a question trying to gauge how the BC fund money compared to other sources of revenue. Obviously he did not share (not that I blame him…there are benefits of being a private university). For this to make sense for the Red Sox I would guess that they are generating multi-millions. And for BC you would have to assume they are generating more money than they did independently. So assume it is very good for everyone involved.
In other news…
Reader Steve E. and a few people on the message boards were pissed when Matt Ryan was lumped in with the rest of the ACC QBs and dismissed as nothing special by ESPN's Pat Forde. This is consistent with Ryan not getting much preseason Heisman attention from any of the major sites or publications. I am not too upset. At this point it doesn’t matter. The Heisman has morphed into an MVP award for the No. 1 team, so it is a long shot for Matty. I also think he'll prove enough this season and make all ACC again and has a very good shot at being Second or Third team All America.