Wednesday, June 24, 2009

BC using custom marketing to sell tickets

We bemoan many of BC's marketing efforts, but you have to give them credit for this campaign. (Fill in your information and see what happens. I promise, it is harmless and not some internet scam.)


I don't know how many more tickets this will sell. The good news is that it will get attention. The phone message also plays up the option of customized ticket packages.


Marketing aside, I think the economy, low expectations and the lack of Notre Dame or Clemson on the schedule are going to be tough to overcome.

20 comments:

AguilaFan said...

If the 25 year old rookie is a legit qb, I think that the press will cover it...and not just the East Coast media. This will be the story of the year, along with the Dynamic Duo in the back field kicking ass again, how BC has once again overcome the dire pre-season "predictions" and is a contender for the ACCCG.

BCMike said...

Very cool effort by the marketing folks.

Willis said...

Charlie Davies and the U.S. Men's team continues their unlikely run!

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