BC using custom marketing to sell tickets
We bemoan many of BC's marketing efforts, but you have to give them credit for this campaign. (Fill in your information and see what happens. I promise, it is harmless and not some internet scam.)
I don't know how many more tickets this will sell. The good news is that it will get attention. The phone message also plays up the option of customized ticket packages.
Marketing aside, I think the economy, low expectations and the lack of Notre Dame or Clemson on the schedule are going to be tough to overcome.