Lively takes his fight to Facebook
When Jack Dunn rebutted Steve Lively's criticisms of Gene, he included the following:
It has caused a number of people, including several of Steve’s former football teammates, to express concern for him and his judgment.
It seems that there are a growing number of BC Football Alumni supporting Lively's efforts. He has a private, football Alumni group on Facebook that currently has 120 members and growing. Most of the members are players from the '80s and '90s.
Although Facebook groups are a dime a dozen, I think Lively is using the right approach. He's got select membership who understand BC football's history and potential. Ultimately this will come down to wins, losses and money. If Lively's group is organized and well funded, BC will have to listen. I also think that using former players as a sounding board will only help his message. At times his letters have missed their target or got bogged down in personal minutia with Gene. As a group they are much more likely to deliver effective communication.
I don't know if Lively will open the group to non-football players, but even without fans, he has momentum.