Friday, July 25, 2014

2014 Poster

BC released their 2014 promotional poster. It is certainly a change from past years, but I like it. Replacing the action shots and guys in uniform with the Gasson rotunda and the seniors in ties and blazers is different. Plus it reinforces the image and structure that Addazio is selling. These things are more about marketing to future players than current fans but this poster works on both levels.

1 comment:

eagle1331 said...

This may be my favorite poster that I've seen in my time following BC. Definitely think it captures what is unique about the Boston College experience.